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XING Expanding its European Reach

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Xing’s parent company, OPEN Business Club, has just announced that it has acquired a 100% interest Neurona, one of the largest business networks in Spain and Latin America, for an undisclosed amount.

Neurona is a professional network that has a large number of users that are active in Internet companies, expanding its niche groups as well. Xing has already acquired another Spanish network, eConozco, and has recently partnered with Zoominfo to power search tools for users.

I’d put XING as a priority site for you to build an online profile to optimise your personal brand and promote your skills online. Especially if you do business throughout Europe.

As far as B2B professional social networking site XING and LinkedIn are essentially to your online promotion strategy.

I have also heard Viadeo is strong in France in particular let me know your thoughts or any others you feel I am missing.

This entry was posted on Tuesday, September 16th, 2008 at 3:18 pm and is filed under Social Networking, Digital Footprint, Personal Branding. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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One Response to “XING Expanding its European Reach”

  1. Tino Langner Says:
    September 16th, 2008 at 5:48 pm

    John,
    in my experience 3 - 5 social sites are just about right to maintain. Anything more requires a lot of time. I’m set with Xing, LinkedIn, Facebook and Delicious. We encouraged Main Sequence to build a link to social networks, so candidate and client details stay up to date.
    I would also encourage anybody to use the groups option and be active. I have build some good relationships through knowledge exchange.
    I like your site. Thanks
    Tino Langner
    WorldConcert
    RPO Division of WorldBridge Partners

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